Mediatheme News


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January 2018
This is the year to change the way you manage your venue’s entertainment

Keeping the customer entertainment offering fresh and appealing is critical for licensees.

We know you constantly need powerful and effective business tools, and that should include an endless flow of fun, events, and great entertainment for your customers.

Our touch screen entertainment system, The Entertainer is changing the way licensees manage their entertainment, providing the ability to plan captivating events calendars and increase revenue. The system is crammed with music, videos, karaoke, bingo, race nights, quizzes, games and advertising features.

It also provides the basis for additional features, such as the Pulse jukebox (which pays for itself because you keep all the takings). It operates in conjunction with The Entertainer system - and features 15,000 tracks on the system and access to thousands more on the download facility from Mediatheme’s extensive audio library.

Advertising templates provide the ability to create still or video animated adverts in a few minutes. These can be used to promote food and drink offers, guest beers, forthcoming events and parties. Advertising space can also be sold to third party suppliers such as taxi firms.

And now there’s Pronto, our new interactive and innovative quiz app, which is available to download on smartphones and tablets supporting Android and IOS. Pub and club quiz nights will never be the same - there’s no need for paper and pen, just tap and go.

The Entertainer means licensees take total control of their entertainment rather than paying third parties to provide music, entertainment, discos, quiz nights, casino nights, etc. It’s also suitable for entertainment for wedding parties and fund raisers and its split room ‘zoning’ feature means that two different activities can be set up in different rooms.

Mediatheme Christmas Opening Hours - 2017

We’re hitting the road…

We’re delighted to announce that Mediatheme’s taking part in this year’s Punch Taverns Roadshow, held at locations across the UK.

The roadshow, now in its 14th year, starts on September 12th at the Chester Racecourse and finishes on October 3rd at the Ricoh Arena in Coventry. As well as participating in the opener at Chester and the closing show at Coventry, we’ll also be at the Royal Highland Centre event in Edinburgh.

Each year, the roadshows grow in popularity and last year an average of 220 publicans attended each roadshow. The key focus this year is on how Punch can help publicans build their business so we’re delighted to be able to demonstrate our market leader, The Entertainer, along with our new quiz app, Pronto, which was launched at this summer’s NUS Trade Show at the NEC.

We’ll be at Chester Racecourse on September 12, Edinburgh on September 14 and then Ricoh Arena, Coventry on October 3.

JULY 2017
No question about it… this is the quiz future for pubs, clubs and entertainment venues

We’ve developed a new app to run in conjunction with The Entertainer, the UK licensed and leisure industries’ No.1 choice for touch screen entertainment. Pronto provides pubs, clubs, entertainment venues, holiday camps and seaside hotels with a contemporary multi-player game. The app, available on both Apple and Android platforms, allows quiz participation anywhere where ever there’s an Entertainer installed.

Click here to view our short video clip and see more at

MAY 2017
Make a date with us at the NEC

We’re exhibiting at the NUS Trade Show 2017 which takes place on Thursday 6 July at NEC Birmingham.

It’s the only trade show dedicated to the £200 million student market. Visitors include operational managers and staff at students' unions in catering, events, entertainment, licensed trade and retail. As well as featuring the ever-popular Entertainer™, we’re announcing an exciting new feature that’s bound to bring people flocking to see us at Stand no. B22.

Hope to see you there…and, meanwhile, if you want to know more about The Entertainer™ watch this video.

MAY 2017
A touchscreen entertainment system that goes walkabout!

The Entertainer™ system is now available on Android and iPad tablets.

Crammed with music, videos, karaoke, bingo, race nights, quizzes, games and advertising features, the new tablet version has all the benefits of its desktop version designed to help drive footfall, increase dwell time and maximize customer spend in a wide range of venues including pubs, bars, restaurants, clubs, holiday parks, hotels, university campus venues, and cruise ships.

It features a simple to use touch screen providing instant access to a huge variety of features and allows total control of entertainment programmes, including the ability to plan events calendars and increase revenue.

The tablet version provides user mobility that improves interaction with customers - instead of always being behind a desktop console, venue hosts are free to move around and establish a rapport with customers.

This latest innovation means the system delivers even more than before, not just in fun and music but in user and customer experiences.

It retains all the benefits of the desktop version, including the ability to use split room zoning. It’s fun to use, especially among smaller audiences and groups, where it’s possible for a compere to move around freely and easily.

There’s a monthly update service, ensuring each system has the very latest chart music releases and customer requested songs, as well as the latest video hits, new and classic karaoke tracks, and new quiz questions.

To book a free demonstration contact us now.

MAY 2017
The Entertainer™ – The Business Builder

We’re often asked how The Entertainer™, our successful touch screen entertainment system for venues, brings business benefits. Here are answers to a few of the main questions we get asked.

What are the business benefits for the licensees looking to increase footfall and profits?

The Entertainer™ is the UK’s No.1 touch screen entertainment system. It’s a powerful and effective business tool that provides you with an endless flow of fun, events, and great entertainment for your customers. Because it’s a simple-to-use touch screen, providing instant access to a huge variety of features, it allows you to take total control of entertainment rather than paying third parties to provide music, entertainment, discos, quiz nights, casino nights, etc. It’s also suitable for entertainment for wedding parties and fund raisers. Licensees and leisure venue operators not only achieve considerable improvements in footfall but also benefit from the advertising revenue the system can generate.

What can the system offer a venue?

The Entertainer™ is crammed with music, videos, karaoke, bingo, racing, games, adverts, and many more features. Because it’s so versatile it meets the need for a huge variety of events.

    For many licensees, the best features include -
  • Individual or group tastes and themes can easily be accommodated - if someone wants a 50th birthday party, with specific tunes from a specific era, then you simply program them in and then let the machine do the work; the same goes for an 18th, a Christening party, or whatever the occasion maybe.
  • The karaoke feature has all the up to date songs, keeping everyone happy, no matter what the range of ages and tastes.

The Entertainer™ now features an all new, user friendly interface and split room ‘zoning’ capabilities supplied as standard. This feature means that two events can run concurrently, perhaps music in one room and a quiz in another, or background music in one and karaoke in another.

Advertising templates provide the ability to create still or video animated adverts in a few minutes, promoting food and drink, forthcoming events and parties, or third party suppliers such as taxi firms, thereby creating additional income.

The Entertainer™ is supplied with a free starter pack, with stationery, tickets, and pads for the complete entertainment experience. Each pack includes: a free pack of Game 5 disco bingo tickets; one 6-to-view bingo pads; three strips of bingo flyers, '12 games per strip'; two Bingo dabbers; one cloakroom pad; and three Karaoke request pads.

What is the Pulse jukebox – how does it work?

Venue managers don’t have to share revenue with anyone. It operates in conjunction with The Entertainer™ touch screen entertainment system – it’s the juke box that pays for itself.

The coin-operated Pulse can be added to an existing Entertainer™ system and you get to keep the cashbox takings.

The Pulse features 20,000 tracks from Mediatheme’s extensive audio library. It’s simple-to-operate design and manufacture gives operators 100 percent control of the cashbox.

The Pulse provides a truly comprehensive music and entertainment set-up that’s a great benefit to any leisure operation.

We’re constantly looking at ways we can provide revenue boosting features for customers so the system now delivers even more than before, not just in fun and music, but in features such as being able to include advertising and split room zoning on The Entertainer™.

Mediatheme provides an update service each month, ensuring each system is kept up to date with the very latest chart music releases and customer requested songs, as well as the latest video hits, new and classic karaoke tracks, and new quiz questions.

MediaTheme Christmas Opening Hours - 2016

New flag banner outside our office's

MEDIATHEME's Editorial

Focus on Pubs: Link

MEDIATHEME's Advert & Editorial

Scottish License Trade News: Link
Bar Magazine: Issue October 2016: Link

Mediatheme Christmas Opening Hours - 2015


Mediatheme Ltd., the UK’s leading provider of touch screen entertainment systems, are delighted at the appointment of Scott Williams as Group Operations Director.

Scott brings with him over 14 years of experience as a director of several companies, whose interests range from electronics to audio visual products. Scott’s first task as Operations Director is to oversee the introduction of several exciting changes to the Entertainer™, the company’s flagship product.

The Entertainer™ has become the industry leader with a customer base ranging from luxury cruise liners to holiday parks, from pubs to play centres.

“The introduction of the National Bingo™ game and the Pulse jukebox to the already impressive list of features on the new Entertainer™ will take the Company to a whole new level,” Said Scott.

For further information, please contact Scott Williams on 0759 5281153.

Mediatheme at the Exhibition Shows 2015

EAG Show: 13th-15th Jan 2015 Stand 950
Pub15: 18th and 19th Feb 2015.Stand 212

We Have Moved

Mediatheme have moved to new premises based on the former Ashwell prison site!
Our new address and contact deatils are as follows:

Mediatheme Ltd
Unit 18A, Oakham Enterprise Park
Ashwell Road
LE15 7TU
Tel: 01572 771 363

Or visit the Contact Us page for more information.


Coming Soon: Pig Racing

Soon to be part of the Mediatheme stable, or rather pen or sty, is the hilarious Pig Racing! Watch this site for more news.


JUNE 2014
New Karaoke Song Book

Mediatheme’s World Cup edition karaoke booklet has just been published.
Contact for your copy!


Be in QUID's IN with Mediatheme TV Advertising!


Earn £££ by persuading local businesses to advertise on Mediatheme TV 24/7 on an exclusive basis from only £1 per week.

Recruit the local butcher, baker or hairdresser using the poster below and enjoy your new revenue stream!

For further details contact Ian Ball on 07764 152350 for details. See the feature on the Northumbrian Piper in Our Customers section.

Be the 'ONLY' advertiser in your trade!

Media-Theme Makes Impressive Debut at EAG 2014

Mediatheme made its long awaited debut at the prestigious EAG international exhibition at the Excel Centre in London. An impressive stand at the January 2014 event was manned by Steve Evans, Ian Ball, Dawn Wozniak, Kerry Roberts and other colleagues.

According to Director Steve Evans:
“We have been encouraged by the level of interest shown at EAG with many interesting enquiries being received. Mediatheme will be pursuing several new avenues in a major relaunch of its products this year.”

Pictured below are Mediatheme’s Kerry Roberts with Lisa Lambert of NSM Music.

A golden evening at the Golden Horse!

On Thursday the 1st December, we spent a fantastic evening in the company of The Golden Horse in Northampton, part of the Mcmanus Pub Group. There was Karaoke, Skint or Mint and our beloved Disco Bingo! A fun time was had by all and we raised over £120 for charity. If you would like us to visit your pub for a demo let us know by emailing or calling 01780 480 100.
Come see Mediatheme at the Golden Horse in Northampton on the 1st of December!

We will be demonstrating the Entertainer™ system in the superb Golden Horse pub in Far Cotton, Northampton. We'll have Karaoke, Disco Bingo quizzes and cash prizes for the winner. So if you fancy a sing song and a quality night out, head down and say hello to the Mediatheme team.
New Disco Bingo games!

Due to the huge success of our brand new game "Disco Bingo" we have now produced additional games for the festive period, including a fantastic Christmas themed game called "It’s Chriiistmaaasss!!!". If you need more Disco Bingo supplies please call 01780 480 100 and place your order with a member of our team.

Come and see us at the Northern Restaurant and Bar Show 2011!

It’s on 1-2 March at Manchester Central – you can find us on Stand 613.

Meet our sales team and have a full demonstration of our touch-screen entertainment system.

Our new coin-operated Jukebox will also be available for demonstrations on our stand as well as in the official Show Bar - the Northern Restaurant and Bar Show organisers have invited us to set up our Jukebox in the bar as well, so you’ll be able to see for yourself just how well the whole system would work in your own venue.

So make sure you come along and say hello to David, Ian and Rachel!

MARCH 2010
Customer Review Winner announced!

The Grapes - Bilston, Wolverhampton.

We are delighted to announce the winner of our customer review competition in January’s newsletter as Adam Fletcher from The Grapes pub in Bilston, Wolverhampton. Adam has won an amazing £250 for his pub, and is thrilled with his prize. Here is Adam’s review, and some brilliant pictures of his customers having a great time at The Grapes.

About 8 years ago, I noticed an advert in the Publican magazine regarding a new state of the art touch screen entertainment system. After doing a bit of research & finding out there was nothing quite like it on the market I decided to give them a call. The salesman brought The Entertainer system down to my pub, and showed me how everything worked. There was so much on the system I could barely take it all in!

After working out how much money we’d save on discos, karaoke, quizzes, themed events, and bingo machines we placed the order and were very excited to have it installed shortly afterwards. Nearly 8 years later the machine is still in perfect use. We’ve hosted hundreds and hundreds of nights since owning The Entertainer, and never paid for any. It really is such a great system; the stuff you can do on here just gets better. Even after 8 years and constant updating I still find things I have not yet used or made use of, and we even make money out of the machine by charging local businesses to advertise with us. We also advertise all our own events, foods, menus, items for sale, birthdays, the list is endless. We can display all our party pictures on there after themed nights etc, and the monthly updates this covers most things on your machine including new karaoke books, quiz questions, and music so you’re never out of date.

The staff at Mediatheme are always on hand to help over the phone, send out spare equipment, or an engineer if necessary. This machine has helped us out in so many ways and I am so glad that we decided to take the leap & make that original purchase.

Here is what we use the machine for during the week:

Mon: Afternoon Swan’s Bingo Club, and themed ballad music in the evening for diners.
Tue: Afternoon Easy Listening for dining pensioner’s specials.
Wed: Afternoon Sing-a-long music for the older crowd.
Thur: Afternoon Fossy’s Bingo, then Open Mic Night.
Fri: Smart Play music all day till 9pm, very busy on food. Later on in the evening, Flex’s Quiz starts, then we play games like Hi/Lo Cards, Open the Box, Lucky Keys and Skint or Mint after that.
Sat: Smart Play music all day as we’re so busy
Sat: Karaoke and Disco with Flex. We’re hosting our own competition at the moment, The Grapes Factor, with £500 prize money.
Sun: Afternoons are very busy with lunches, so we keep background music on for diners.

Whilst all these events are being run there is plenty of advertising going on throughout the whole pub on one of our 8 screens, all adverts are on a random sequence so you’re sure to keep looking for that next one. At any time during the day or night customers can drop a request in for some music or music video, and over the next few months we have great events lined up with Race Nights, Mr and Mrs games, Casino Night and talent shows.

Many thanks to all the staff at media theme for you continuous help, service & contributions for making this system what it is.

Brand new menu screen design!

Brand new menu screen Mediatheme™ is delighted to announce a fantastic new look for each and every Entertainer™ system. To further our program of continuous improvement, we will be updating every system with a sleek new menu screen. This brand new screen is designed with both style and simplicity in mind, and we’re sure you’ll love the new look as much as we do!
New website launch...
We’ve refreshed our website alongside our new menu screen design, in order to make the site more informative and easier to navigate, as well as giving greater visual appeal.
New functions launched for Quiz and Bingo
This month sees the launch of some great improvements to the Entertainer™ Quiz and Bingo features. There is now an option for multi-choice answers in the Quiz, enabling you to give even more choice to your customers. Bingo also now features an Autoplay mode, allowing you to set up your game, and leave it to run while you’re busy elsewhere.
Leisure Industry Week from 21st-23rd September
Come and see us at Leisure Industry Week trade show. It’s at the Birmingham NEC, and we’d be delighted to meet up with you there!
Plush new pad
This month sees us relocating our Durham staff to rather nice new offices!
Pub Stars™ Grand Final! A night to remember

Meet the Winner! Natalie Whalin, pictured above and with reigning champion, Stephen Barr (top right).

The Pub Stars National Karaoke Competition 2008 came to a spectacular finale last week at Camelot Theme Park in Preston.

After 8 months of tough competitions across the county, the 14 Grand Finalists came together to compete for the crown of Pub Stars Champion 2008.

The atmosphere was electric with the crowd raising the roof after each performance.

Although nerves were present they did nothing but drive the adrenaline as all the finalists rose to the occasion and gave their best performance ever.

After careful deliberation the 4 judges announced their top stars of the evening in reverse order: In third place from The Malt Shovel in Hungerford was Alistair Ward. Second place was awarded to Claire Yaxley from The Regal in Norwich

Winner of Pub Stars™ 2008 is Natalie Whalin representing the Bullion Wine Bar in St Helens, Merseyside. Natalie wowed the judges with her rendition of ‘Pink’s Who Knew’. The contestants were joined on stage to receive their prize cheques from judges Richard Horne, (MD of Mediatheme™, Pascal Magdinier, (MD of Easy Karaoke, Andrew Campbell of Pub Stars™ and reigning champion of 2007 Pub Stars™ winner, Stephen Barr.

Huge congratulations to Natalie who was presented with a cheque for £3000 and a chance to record her own gold disc courtesy of Easy Karaoke. All contestants deserve our applause as all performances were of such high quality – everyone singing at this stage of the competition is already a star!
MAY 2008
Music and Picture Quiz added
Entertainer™ Quiz database has been updated and revamped, and now offers access to music and picture rounds as part of your regular quiz! With the ultimate quiz management system at your fingertips, you can choose pre-set rounds, create your own questions, or edit a round to tailor the questions to your own customers.
MARCH 2008
See For Yourself the Power of the Entertainer™
Spring means show time! From 27 February through to the 21 May, Mediatheme™ will be exhibiting at trade shows around the country. So now is the best time to come and see for yourself how the Entertainer™ can increase your trade and make your profits rise.

SLTN Show. Edinburgh, 27th to 28th February, stand number A30.

The Publican Live, London Olympia, 1st to 3rd April, stand number 335.

Northern Restaurant & Bar, Manchester GMEX, 7th to 8th April, stand 442.

Pub Business, Birmingham NEC, 20th-21st May, stand 551.
Enter now and generate extra revenue!
Enter Pub Stars™ and generate extra revenue for the next 3 months!

Pub Stars™ is now in full swing, with venues across the country hosting their own opening rounds for the competition. Regional finals will take place in June and July with the Grand Final being held at a top venue in September. The national winner gets £3000, a day in a recording studio, and a gold disc of their winning performance.

Register today and receive your FREE merchandise pack. Start your heats and be on your way to finding that star!
We're back... bigger and better!
Pub Stars™ the UK's biggest and best independent karaoke competition is back with a bang! Now in its fourth year Pub Stars™ is back with fantastic prize money up for grabs for both the winning singer and the winning pub.

Pub Stars™ National Karaoke Competition 2008 is brought to you by Mediatheme™ the UK's leader in touch screen entertainment. The aim of the competition is to find a star, that person who gets up and entertains the drinkers in your venue week after week. If you think you have a hidden talent in your venue - Pub Stars™ is for you.

Pub Stars™ is designed to maximise your profits over the winter months. The first stage of the competition is managed by you. Run heats each week during January-May with your own in-house final. The more nights you run the more publicity you gain resulting in more customers through the door.

Your star then goes on to represent your venue at the regional heats in June-July, with the Grand Final being held in September.
Smoking Ban
1st July 2007 marks the end of a process of change in British Pub culture, as England becomes the last of our nations to introduce a smoking ban in public places. Many publicans and venue owners have been expressing a real concern that the ban will adversely affect business, and cause a spiral of decline in the trade. In many ways, however, the ban can actually be seen as an opportunity, as the chance to take a good look at your business and use the tools available to revitalise it. You can welcome customers who have long avoided a smoky atmosphere back through the door; expand your venue outside if possible, developing the area with awnings and patio heaters, and look at your entertainment and food offerings to attract and retain customers.

A full entertainment schedule in advance is vital. Advertise your events in good time, allow word of mouth to travel around the community, and encourage new customers with a varied entertainment calendar.
JULY 2007
Skint or Mint?
We’re delighted to release Skint or Mint, a game of chance, mystery and tension, as players take part in a battle or nerves, courage and risk against a mysterious banker. The game works using between 1-22 boxes, each containing various amounts of money. No-one knows how much is in each box. The player chooses their own box at the beginning of the game, which they will keep until the end. The player then begins opening boxes on the board, aiming to eliminate the lower amounts.

During the game, the banker will offer the player amounts to buy them out. The player can take the banker’s offer when it is made, or choose to risk going al the way to the end of the game, and take what’s in the box!
MAY 2007
Pub Stars™ National Karaoke Competition Grand Final 2007

Stephen being presented with his winnings by Lisa Scott-Lee.

After five months of nail biting tension and exhausting performances, The Pub Stars™ National Karaoke Competition came to a spectacular finale with a weekend packed with entertainment.

The setting was Park Hall Hotel, Camelot near Preston, and the night featured 10 of the best singers from all around the UK.

Supporting acts included the legendry Drifters featuring Mr Ray Lewis; the gorgeous and equally talented Sisters of Soul all the way from South Africa, and the Cheeky Girls and Lisa Scott-Lee who not only entertained the crowds but joined the judging panel to decide who would be crowned Pub Stars™ Champion 2007.

Once everyone had taken their seats including the judges panel made up of Richard Horne - Managing Director of Mediatheme Ltd, Will Robinson from W R Talent, Danyl Johnson last years Pub Stars champ, the fabulous Lisa Scott-Lee and finally the Music Director of Easy Karaoke Pascal Magdinier .

First act up was last year’s winner Danyl Johnson, who rocked the stage, and offered some gratefully received words of support for this year’s entrants.

Pub Stars™ isn’t judged on singing ability alone, it is all about star quality. The finalists need to look the part, present the song well, perform on stage and have that glint in their eye that shouts ‘star’!

The 10 finalists were superb, and performed tracks from Elton John, Whitney Houston, and Usher. Whilst the judges deliberated, the audience was treated to a performance from Lisa Scott-Lee. The moment of truth arrived; the winners were announced in reverse order.

• Third place went to Lindzie Martin who was presented with the cheque for £500 by the Music Director of Easy Karaoke Mr Pascal Magdinier.

• Second place went to Liam Williams who received a cheque for £1000 by Danyl Johnson, last year’s winner.

• Finally, Stephen Barr was announced as Pub Stars™ Champion 2007. He was representing Pepe’s Bar, Londonderry.

Stephen won against 14 other singers from all over the North West to get through to the Grand Final weekend at Camelot, and once again performed his heart out on stage with his best pal and Mum in the audience, along with a bus load of support from the Progress Club in Blackpool where Stephen won the North-West regional heats.

Stephen has an amazing voice, and although it was very neck and neck, his last song ‘Breath Easy – Blue’ was just outstanding.

Pub Stars continues to go from strength to strength, finding talent like Danyl Johnson and Stephen Barr, by just going down the pub.

To find out if you have the next big star drinking in your pub, call us now to register your interest for Pub Stars™ 2008.

For further information on Pub Stars or Mediatheme, contact the team on 01780 480100 or visit
MARCH 2007
Record number of entries for Pub Stars™ 2007
Pubs all over the country have spent the last three months searching for their STAR! With only 10 regional finals around the UK, the pressure is on to make it to the Grand Weekend Finale at Camelot Theme Park, for the chance to win the £3000 top prize money for the singer and £1000 for their pub.
Mediatheme™ listens to its customers
The key to providing a successful product is listening to our customers. On a quarterly basis Entertainer™, owners are given the opportunity to input into THEIR product. ‘Future games and enhancements are all prioritised around our customers need’ says Richard Horne, MD. No-one knows their customers better than the Licensee, how they interact and what entertainment would work in the communal venue environment.

Mediatheme™ increases strength as sector leader
Our aim at Mediatheme™ is to provide our customers with everything they need to run on the spot entertainment, at the touch of a screen. With a customer base of over 600 licensed premises we are striving ahead of the competition, giving our customers the freedom and choice they demand, with a quality product that saves them time and money.

This month we welcome Simon Kalton, who joins us from Vidimixer, and Richard Reed who will join the team in September from Inter TV. Richard Horne, (MD) confirms, “We are committed to our customers, and it is fantastic that we are now adding experience and knowledge from all over the sector.” It’s an exciting time at Mediatheme™ and we are committed to continuously developing in-house entertainment which exceeds our customer’s expectations.
Mediatheme™ adds more flexibility into their entertainment system...

...with the new look Hi/Lo Cards. This simple, popular game is a huge hit with customers, and so easy to use. You can choose the number of cards you want to play with, from 3 to 19!!
Danyl Johnson crowned winner of Pub Stars 2006!

Pubs Stars™ winner Danyl Johnson with his Gold Disc.

After months of regional heats, Danyl Johnson wowed judges at the Pub Stars™ final and was crowned Pub Stars Winner 2006!
MAY 2006
Mediatheme™ brings a touch of Las Vegas to your venue
Bring the Vegas Vibe into your venue with Create your very own Las Vegas Strip with the brand new Spin to Win game from Mediatheme™. Using the fun money and tickets provided with the Entertainer™ starter pack, players can bet on individual numbers or play safe with a simple black or red. Decide your chip price, the bank take, and Entertainer™ calculates the rest. See the risk takers place their money on a single number for the biggest payouts or choose red or black for a smaller return. Whatever they choose, the atmosphere will be electric as the wheel spins and the ball finally drops.